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We are the fresh food for now company

We believe in making a difference at every food to go fixture, every day, with fresh and tasty food from some of Britain’s best-loved brands.

A hand holding a sandwich

How we're supporting colleagues and customers through Covid-19

A delivery driver wheeling food products from his van
New fresh flavours same great service

Everyone’s familiar with our red and black Ginsters vans, but with shopper needs and requirements changing, we’ve adapted and expanded to give you more brands your customers will love.

Our bigger, better range includes market leading food to go and snacking brands, all available from the Fresh Food For Now Company.

Being part of the Samworth Brothers family, with decades of experience behind us mixed with fresh new thinking, we are your all in one food to go provider.

Great food to go Products

From fan favourites like Ginsters and Soreen to newer brands like Honest Crust, you can find something to suit your customers. Tuck into chilled and hot on-trend flavours and healthy options in our handpicked, first class food to go offer.

See our products
A Soreen malt loaf bar